Animation Production

Course Overview

The workflow in animation studios • Project effort estimation and costs • Project pitch • “Bible” for proposed production • Types of production – short format, long format, episodic, mini-series, etc. • An exposure to marketing and distribution • Intellectual property rights, co-productions, etc.

Total Credits	4.0
Type	Theory
Lecture	1.0
Tutorial	2.0
Half Semester	N
Text Reference	• Winder, Catherine and Dowlatabadi, Zahra, Producing Animation Focal Press; 2 edition (16 August 2011)

About Instructor

 Prof. Sumant Muralidhar Rao

Prof. Sumant Muralidhar Rao is an engineer, designer and an animato and has 13 years experience in the field of animation, and special effects filmmaking. He has been a consultant to Discreet, (a Canadian based company, that makes leading animation, editing and compositing software) and Tata Elxsi India Limited. He was the Director and one of the founding members of Animagic, a company with a sterling reputation for the quality of it’s work, be it traditional animation, computer graphics, special effects or illustration and design for print and the internet.