Creative Thinking Process and Methods

Course Overview

Creative problem solving process and methods. Introduction to Brain storming, syntectics, etc.. Creative thinking experience in multiple modes of intelligence (visual, verbal, mathematical, musical, spatial (Theatrical). Creativity and personality growth. Reflective thinking and self-discovery. Mappings, Affinities and Concept Maps. Understanding Users, Environments and Artifacts. Primary and secondary Research Methods (HCI techniques). Clustering of ideas for concept development. Participatory and collaborative design process.

Total Credits	4.0
Type	Theory
Lecture	2.0
Half Semester	N
Text Reference	– De Bono Edward, Lateral Thinking, Penguin (UK), 1972- Sculley, John; Byrne, John A.; Odyssey: Pepsi to Apple… a Journey of Adventure, Ideas and the Future; Harpercollins; Reprint edition (1988)- Kelly Tom: The Art of Innovation, doubleday, NY , 2001 – Cagan, Jonathan; Vogel, Craig M.; Creating Breakthrough Products: Innovation from Product Planning to Program Approval, Publisher: Financial Times Prentice Hall; 2002- Jones, J.C : Design methods: Seeds of human futures, Wiley inter science, London, 1992- Ulrich, Karl T., Eppinger, Steven D.; Product Design and Development, McGraw-Hill, 2011- Karl Aspelund; The Design Process, Fairchild Pubns, 2011

About Instructor(s)

Prof. Rao A.G | Prof. B.K. Chakravarthy